Akzo Nobel NV: Kubva Pakutanga Kuzvininipisa kusvika kuGlobal Powerhouse

naJoost Nusselder | Yakagadziridzwa pa:  June 23, 2022
Ini ndinoda kugadzira yemahara zvemukati izere nemazano evaverengi vangu, iwe. Ini handigamuchire yakabhadharwa mari, maonero angu ndeangu, asi kana iwe ukaona zvandinokurudzira zvichibatsira uye ukazopedzisira watenga chimwe chinhu chaunofarira kuburikidza nehumwe hukama hwangu, ndinogona kuwana komisheni pasina imwezve mari kwauri. Dzidza zvimwe

Akzo Nobel NV, inotengesa seAkzoNobel, iDutch yemarudzi akawanda, inoshanda muminda yekushongedza pendi, machira ekuita uye makemikari akasarudzika.

Inotungamirwa muAmsterdam, kambani ine zviitiko munyika dzinopfuura makumi masere, uye inoshandisa vanhu vangangoita 80. Iyo portfolio yekambani iyi inosanganisira inozivikanwa mhando seDulux, Sikkens, Coral, uye International.

Muchinyorwa chino, ini ndichatarisa nhoroondo yeAkzo Nobel NV, mashandiro ayo, uye mhando yayo portfolio.

Akzo nobel logo

Kuseri Kwezviitiko: Iyo AkzoNobel Yakarongwa sei

AkzoNobel ikambani inotungamira pasi rose mu pendi uye coatings indasitiri, inogadzira pendi dzekushongedza nedzemaindasitiri, machira ekudzivirira, makemikoro ehunyanzvi, uye mapowde anonamira. Iyo kambani ine matatu makuru ebhizinesi mayuniti:

  • Decorative Paints: Ichi chikamu chinogadzira pendi uye machira evatengi uye nyanzvi mumusika wekushongedza. Mazita anotengeswa pasi pechikamu ichi anosanganisira Dulux, Sikkens, Tintas Coral, Pinotex, uye öresund.
  • Performance Coatings: Ichi chikamu chinogadzira machira emotokari, aerospace, marine, uye oiri uye gasi maindasitiri, pamwe nekugadzirisa midziyo nekufambisa. Mazita anotengeswa pasi pechikamu ichi anosanganisira International, Awlgrip, Sikkens, uye Lesonal.
  • Specialty Chemicals: Ichi chikamu chinogadzira zvinongedzo zvemishonga, chikafu chevanhu nemhuka, uye majekiseni. Mazita anotengeswa pasi pechikamu ichi anosanganisira Expancel, Bermocoll, uye Berol.

The Corporate Structure

AkzoNobel inotungamirwa muAmsterdam, Netherlands, uye ine zviitiko munyika dzinopfuura zana nemakumi mashanu. Iyo kambani inotungamirwa nebhodhi revatungamiriri uye timu yemaneja ine basa rekutarisira zuva nezuva kwekambani.

Geographical Markets

Mari yeAkzoNobel uye kutengesa kwakasiyana-siyana, uye inenge 40% yekutengesa kwayo ichibva kuEurope, 30% kubva kuAsia, uye 20% kubva kuAmerica. Kambani iyi ine pundutso mumatunhu ese, neMiddle East, Africa, neLatin America zvichitevera kutungamira kwemisika yakasimbiswa muEurope neAsia.

Kutanga Kwekutanga uye Kutevera Kuwana

AkzoNobel yakatanga kuwanikwa mu1994 zvichitevera kubatanidzwa kweAkzo neNobel Industries. Kubva ipapo, kambani yakakura kuburikidza neakateedzana ekutora, kusanganisira:

  • Muna 2008, AkzoNobel yakawana ICI, kambani yeBritish pendi nemakemikari, kweinenge € 12.5 bhiriyoni.
  • Muna 2010, AkzoNobel yakawana bhizinesi rekuputira hupfu reRohm neHaas kweanenge mamiriyoni e110.
  • Muna 2016, AkzoNobel yakazivisa kutengeswa kwechikamu chayo chemakemikari akasarudzika kuCarlyle Group uye GIC kweanenge bhiriyoni gumi.

Iyo AkzoNobel Brand

AkzoNobel inozivikanwa nemhando yepamusoro yependi uye machira, uye kambani iyi inotungamira mugadziri wekushongedza uye maindasitiri machira pasi rese. Mazita ekambani iyi anozivikanwa pasi rose, uye zvigadzirwa zvayo zvinoshandiswa mumaindasitiri akasiyana siyana, anosanganisira emotokari, emugungwa, uye aerospace.

Ramangwana reAkzoNobel

AkzoNobel yakazvipira kugadzira machira akasimba uye yakaisa chinangwa chekuti ive kabhoni isina kwayakarerekera uye kushandisa 100% simba rinogonekazve panosvika 2050. Kambani iyi iri kuisawo mari muhunyanzvi hutsva uye misika, senge mota uye maindasitiri emishonga. Muna 2019, AkzoNobel yakavhura nzvimbo nyowani yekutsvagisa muBeijing, China, kugadzira machira matsva emusika weChina.

Iyo Yakareba uye Ine Ruvara Nhoroondo yeAkzo Nobel NV

Akzo Nobel NV ine nhoroondo yakapfuma yakatanga muna 1899 pakatangwa mugadziri wemakemikari wekuGermany anonzi Vereinigte Glanzstoff-Fabriken. Iyo femu inyanzvi mukugadzira technical fiber uye pendi. Muna 1929, Vereinigte yakabatanidzwa nemugadziri weDutch rayon, Nederlandsche Kunstzijdefabriek, zvichikonzera kuumbwa kweAKU. Iyo kambani nyowani yakaramba ichigadzira fiber uye yakawedzera chigadzirwa mutsara wayo kuti ubatanidze musanganiswa uye munyu.

Kuve Chemical Giant

Mumakore akatevera, AKU yakaramba ichikura nekubudirira zvakanyanya muindasitiri yemakemikari. Kambani iyi yakawana mabhizimisi akati wandei ikaumba mubatanidzwa nemamwe mapoka emakemikari, kusanganisira kugadzwa kwepolymer unit inonzi AKZO muna 1969. Kubatana uku kwakakonzera kuumbwa kweAkzo NV, iyo yakazove Akzo Nobel NV Muna 1994, Akzo Nobel NV yakawana ruzhinji rwezvikamu zveNobel Industries, UK-based chemical kugadzira, zvichikonzera zita razvino rekambani.

Kuita Basa Rakakosha Musika Wenyika

Nhasi, Akzo Nobel NV inoita basa rakakosha mumusika wepasi rose, ine dzimbahwe rayo riri muAmsterdam. Iyo femu yakasimbisa chinzvimbo chayo semugadziri anotungamira wemakemikari, achiendesa zvigadzirwa zvakananga kune vatengi munzvimbo dzakasiyana dzepasi. Iyo kambani inoenderera mberi nekugadzira fiber, polymer, uye komputa, pakati pemamwe marudzi emakemikari, uye inochengetedza yakanyanya hunyanzvi uye nzira yekuvandudza pabasa rayo.

Kugadzira Munzvimbo Dzakasiyana-siyana dzeNyika

Akzo Nobel NV ine mafekitori ari munzvimbo dzakasiyana dzepasi, kusanganisira dhorobha reMunyu kuUK, uko kambani yakatanga bhizinesi rayo. Kambani inogadzira zvigadzirwa zvakasiyana-siyana, zvinosanganisira zvinosanganiswa zvekudya, zvekuvakisa, uye makemikari ekugadzira masheya. Akzo Nobel NV inobudirira zvikuru mukugadzira cheni refu dzepolymer dzinozivikanwa semapolymers, ayo akakosha mukugadzirwa kwezvinhu zvakasiyana.

Kuenderera mberi neKuvandudza uye Kukura

Kwemakore, Akzo Nobel NV yakaramba ichivandudza nekukura, ichichengetedza nzvimbo yayo semutungamiri muindasitiri yemakemikari. Iyo femu yakawedzera mutsara wayo wechigadzirwa kuti ubatanidze marudzi akasiyana emakemikari uye yakachengetedza nzira yehunyanzvi hwekuita basa rayo. Nhasi, Akzo Nobel NV inozivikanwa nekuzvipira kwayo kumhando uye hunyanzvi, uye zvigadzirwa zvayo zvinoshandiswa mumaindasitiri akasiyana pasirese.

mhedziso

Saka ndiyo Akzo Nobel NV! Iyo ikambani inotungamira yepasirese inogadzira pendi uye machira emotokari, mugungwa, aerospace, uye misika yemaindasitiri. Ivo vanozivikanwa nezvigadzirwa zvavo zvemhando yepamusoro uye vanga vari mubhizinesi kweanopfuura zana. Vakazvipira kubudisa zvipfeko zvinogara uye vakaisa chinangwa chekushandisa 100% simba rinoshandiswazve ne 2050. Saka, kana uri kutsvaga pendi uye zvipfeko, haugone kukanganisa neAkzo Nobel NV!

Ini ndini Joost Nusselder, muvambi weZvishandiso Chiremba, mushambadzi wemukati, uye baba. Ini ndinoda kuyedza michina mitsva, uye pamwe nechikwata changu ndanga ndichigadzira zvakadzama blog zvinyorwa kubva 2016 kubatsira vaverengi vakavimbika nematurusi & matipi ekugadzira.